50 Best has set out its resolution and ambitions for next year by launching the 50 Best Hope for Hospitality manifesto amid an ambitious programme of events which culminates with the World’s 50 Best Restaurants award ceremony in Moscow.
It is using the holiday season to reflect on the unprecedented nature of events of the last two years while looking ahead with renewed spirit and optimism for 2022.
In 2020 and 2021, due to the COVID-19 pandemic, 50 Best pivoted from publishing its annual ranking and hosting live events to focus on fundraising and supporting the hospitality sector through its 50 Best for recovery programme which included raising $1.29m with the support of its partners.
50 Best distributed grants to more than 200 restaurants and bars in 53 countries and donated to a series of non-profit organisations in the food and drink sector. 50 Best also launched its first charity e-book, Home Comforts: simple lockdown recipes from the world’s best chefs and bartenders, the Recovery Summit and the online Recovery Hub, which collected content to offer advice, information and inspiring stories for the sector when it needed it most.
The new year will kick off with the launch of the Middle East and North Africa 50 Best Restaurants with the awards being held in Abu Dhabi in February 2022. This will shine a spotlight on the region as a world-class culinary destination. A number of consumer focused events will bring some of the top chefs from around the world to the Middle East, in addition to celebrating local and regional culinary talent.
During February, the second edition of 50 Next will be organised. This is an annual list of young people who are shaping the future of gastronomy. It was first launched in April 2021. Formed through robust research and analysis by 50 Best in partnership with the Basque Culinary Centre, 50 next showcases a diverse global selection of bright young minds who have turned their ideas into reality. The unranked list aims to inspire, empower and connect young people who are truly pushing boundaries and tackling challenges from fresh perspectives across the food and drink ecosystem.
Champions of Change, an initiative that was launched in 2021 will also continue in 2022.
50 Best Discovery will also see further additions to its list. This is an in-depth collection of city guides for restaurants and bars which is an extension of the 50 Best rankings globally. Nearly 600 venues were added in August 2021 bringing the number of establishments on the platform to 2,000 with 81 countries included. Additional entries are to be added in the new year.
Leave a Reply